Mass Media - Different Truths

August 18, 2025
Dr. Sudipta Mishra
Advertisement/, Mass Media

Focus: How TV Ads Are Reshaping Gender Roles in Modern India

Sudipta dwells on the evolving cultural landscape and television advertisements that reflect and shape narratives of gender empowerment, exclusively for Different Truths. In the ever-shifting popular culture trends, television...

February 27, 2024
Arindam Roy
Cover Story, Mass Media, Technology

Spotlight: AI-Powered TV Channels Revolutionise Content in the Indian Media

Arindam suggests that AI-powered local channels could revolutionise the Indian television industry by providing personalised content recommendations, targeted advertising and real-time analytics exclusively for Different Truths. The Indian television...

January 2, 2024
Arindam Roy
Cover Story, Mass Media, Technology

Secrets of the Dark Net Media

What lurks in the shadows of the Dark Net? Arindam dives deep, uncovering secrets hidden within its pixelated abyss, illuminating its darkest corners, exclusively for Different Truths. The internet’s surface glitters with...

December 19, 2023
Arindam Roy
Advocacy, Cinema, Cover Story, Mass Media

India’s Media Revolution: The Surge of Purpose-Driven Content

Arindam deliberates on how India’s media landscape is transforming, shifting from conventional narratives to purpose-driven content, amplifying marginalised voices, navigating ethical complexities, and empowering viewers—exclusively for Different Truths. India’s...

December 13, 2023
Madhuri Bhattacharya
Mass Media

The Renaissance of Inquiry in the Digital Landscape

Madhuri states that in a digital age, transforming data into meaningful narratives requires asking the right questions, resembling the craftsmanship of journalists, an exclusive for Different Truths. In an...

December 12, 2023
Arindam Roy
Cover Story, Mass Media, Technology

Decoding Deepfake Technology: A Guide to Understanding its Power

Arindam elucidates that deepfake technology, a blend of deep learning and fake is a powerful tool but raises concerns about its potential for misinformation and manipulation of digital content,...

November 28, 2023
Arindam Roy
Cover Story, Mass Media, Technology

Social Media Amplification: The Rise and Impact of Citizen Journalism

User-generated content (UGC) enhances citizen journalism, promoting inclusivity but posing journalistic standards and bias risks. Collaborative solutions like “citizen desks” balance inclusivity and accuracy, elucidates Arindam. in the second...

November 21, 2023
Arindam Roy
Cover Story, Mass Media, Technology

Stay Ahead in UGC: Real-Time Reporting Secrets You Need to Know

This study, by Arindam, explores the role of user-generated content (UGC) in two parts: real-time news reporting and the potential of crowdsourced verification to improve its credibility, emphasising the...

November 1, 2023
Farheen Viquas
Ethics, Mass Media

Indian Language Evolution: The Role of Media and Popular Culture

Farheen explores the issue of abusive language in India, highlighting the media’s role and efforts to combat it, exclusively for Different Truths. Language is a powerful tool for communication,...

October 31, 2023
Arindam Roy
Cover Story, Mass Media, Technology

The Power of Technology: Reshaping the Media Landscape

The integration of television and digital media, facilitated by technological advancements, internet accessibility, smartphones, smart TVs, and on-demand content has revolutionised media consumption and blurred the lines between traditional...

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